Hungry Lion reach out to Limpopo Content Creators
A group of young content creators from Tjiane, Ga-Mphahlele, in Limpopo, has caught the attention of fast-food chain Hungry Lion following a viral video that has reached millions of South Africans.
The group, made up of around 11 young creators, boasts more than 220,000 followers and 2.7 million likes on TikTok, as well as 81,000 followers on Facebook.
They started creating content in 2024, filming from old, stationery vehicles in their yards, including taxis and private cars, while focusing on various topics and everyday situations in society.
The youngest member of the group is nine-year-old Kholo, while the oldest and leader of the group, Tshipiyentsho Clinton Mphahlele, is 22.
The group began gaining traction after producing content around Gauta BMX, who travelled from Burgersfort to Cape Town in 2025.
“I was a bit surprised by how much the platform has grown because last year we had 90,000 followers, and we have now reached over 220,000 on TikTok and 81,000 on Facebook,” Mphahlele told Limpopo Chronicle.
One of their recent videos to gain significant traction featured Kholo, the youngest member of the group, receiving a call from his “wife” after he had apparently recooked a Hungry Lion meal and added tomatoes. The video has since gone viral, surpassing three million views.
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Mphahlele said the group never expected the video to become as popular as it did and insisted that it was simply part of their usual content creation.
“For us, it was just content to make people laugh because, as you know, you can never recook Hungry Lion and put tomatoes in it. We never thought it would become an advert. But we knew it was going to trend. We honestly never thought it would become this big,” he said.
“We normally plan our content beforehand because we have to come up with ideas based on things we use at home and see in our daily lives,” he added.
Mphahlele confirmed that the group was contacted by a Hungry Lion representative via TikTok, who offered them food vouchers.
While they appreciated the gesture, Mphahlele admitted that they had hoped the company might offer them more.
“They texted us on TikTok. We are happy that they reached out, but obviously we would have been happier if we got something more. We are hoping better things are still on the way,” he said.
